Funnel

2027-04

StagePaidOrganicOtherTotal
Leads0000
Applications0000
Qualified Applications0000
Intro Calls Booked0000
Strategy Calls Booked0101

2026-09

StagePaidOrganicOtherTotal
Leads0000
Applications0000
Qualified Applications0000
Intro Calls Booked0000
Strategy Calls Booked0101

2026-08

StagePaidOrganicOtherTotal
Leads0000
Applications0000
Qualified Applications0000
Intro Calls Booked1001
Strategy Calls Booked0202

2026-07

StagePaidOrganicOtherTotal
Leads940381341,355
Applications134314169
Qualified Applications90242116
Intro Calls Booked79275111
Strategy Calls Booked916526182

2026-06

StagePaidOrganicOtherTotal
Leads3,6531,5431385,334
Applications1,584471402,095
Qualified Applications1,084357271,468
Intro Calls Booked34215116509
Strategy Calls Booked36828679733

2026-05

StagePaidOrganicOtherTotal
Leads3,6772,2131146,004
Applications1,788755332,576
Qualified Applications1,211552231,786
Intro Calls Booked2781978483
Strategy Calls Booked28231970671

2026-04

StagePaidOrganicOtherTotal
Leads4,6051,7021186,425
Applications1,582639552,276
Qualified Applications1,122489321,643
Intro Calls Booked29517318486
Strategy Calls Booked28723538560

2026-03

StagePaidOrganicOtherTotal
Leads3,7572,200956,052
Applications830418231,271
Qualified Applications56734017924
Intro Calls Booked125959229
Strategy Calls Booked18813670394

2026-02

StagePaidOrganicOtherTotal
Leads2,2381,764484,050
Applications0000
Qualified Applications0000
Intro Calls Booked0000
Strategy Calls Booked13411385332

2026-01

StagePaidOrganicOtherTotal
Leads2,6542,996755,725
Applications0000
Qualified Applications0000
Intro Calls Booked0000
Strategy Calls Booked84188241513

2025-12

StagePaidOrganicOtherTotal
Leads239344
Applications0000
Qualified Applications0000
Intro Calls Booked0000
Strategy Calls Booked0077

Cost-per metrics arrive with the Meta ad-spend connector. "Other" = leads whose source isn't tagged Paid or Organic.